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We Have More Success Stories Than Any Other Music School Marketing Program!

Since joining MASS from the day we opened our doors, Vivaldi Music Academy has grown to a phenomenal 370 students in just 8 months! MASS has helped us tremendously in how to organize our business, promote and market the business and retain students. Our success is a testament to Marty's guidance on helping you achieve your goals. From detailed insight on day to day business dealings to bringing the "big picture" into focus, MASS gives you the tools you need to bring your vision to a reality. We couldn't have done it without Marty!


I’ve officially been applying MASS principles for about 13 months now. Last Spring, my wife and I decided to pool together what little money we had and invest it in the MASS program. I had no idea what was to come! When I first started, my goal for the end of 2018 was 100 students. I turn 23 in a month and a half, and my new goal is to hit 180 for my birthday. #MASSworks


I had been running a music school for over 10 years before I discovered MASS. Things were great for the first several years but then our student numbers began to decline. No matter what I did, year after year we lost more students than we gained. I was teaching 6 days a week until late at night and I couldn’t see any way out. Joining MASS opened up my mind to new ideas and better (much better) ways to run my music school. And I am finally getting more time for my wife and 2 sons. Thank you MASS! Thank you, Marty! My life is forever changed.


Thanks, MASS for the training to get me here. Now I’m working ON my business, not IN my business. 500 here I come!

Oh, While watching the carpet cleaner tonight with the loud truck working after hours tonight I answered the phone and booked two new students with all the noise going in the background! A great end to my day! So I need to make the balloons say 426!


When I found MASS online, I was desperate for a way to stop funding my business through my day job and was tired of all the waiting to get my business to be successful. I spent a lot of time crossing my fingers and hoping that things would improve over time. The resources and step by step guides have been incredible and it is so good to network with other people in the same situation. The MASS money math steps have made me much more accountable and best of all, my business is growing.

We use to get 0-6 new students a month. As of today, we are on track to get about 25-30 new students this month after less than 60 days with MASS. I feel like I can breathe again and can’t say thank you enough for bringing back my drive, hope for my music school, and peace of mind!


My experience with MASS has been amazing! We are up 131 students! Being in the MASS program has been the best thing I could have done to improve our music school. Being a MASS member has literally saved me YEARS of trial-and-error trying to figure out how to correctly manage and organize many of the daily issues in our business and the marketing knowledge I have gained is second to none! I personally can’t thank Marty enough for his wisdom, guidance, and motivation to help our school become the absolute best that it can be!


In any and every industry there is never a shortage of advisors, teachers, coaches, and consultants but there is almost always a shortage of trustworthy ones. One litmus test is depth of relevant experience, another is current successful experience, and another is proof that they can replicate their success for a significant number of others in their field. Marty Fort qualifies on all three counts. Marty is a smart guy and a top info marketer to the music school industry.


I couldn't imagine operating a music school without MASS. Marty Fort and his staff are so on top of everything that is happening in our industry and business in general. The conferences are out of this world awesome. We get to meet studio owners from all over the country and learn so much from them as well as the speakers. Whenever I feel overwhelmed I just have to go on our Facebook page and I get a shot of positive, constructive advice. MASS is a must for music studio owners.


I’m excited to say we exceeded our April goal and had 23 registrations that brought us to 156 - 4 over our anticipated monthly goal!! Yippy! We’ve beaten our goals every month so far this year! Registrations have stayed in the 20’s each month - never happened this consistently before. All those systems, SEO, Google Ads, playing in the Ponds...On our way to 200!


The Music Academy Success conference was one of the best-run conferences I've ever seen. Marty and the leadership team truly thought of everything. The group is clearly driven and enthusiastic about marketing and growth. If you have a music school and you're looking to grow, working with Music Academy Success is a decision you will be VERY happy with.


We can’t say thank you enough to Marty, his amazing staff, and of course the MASSTERS. Because of you, we have been able to take our father’s legacy to new levels. From 250 to 700 in under 3 years with MASS our journey is just getting started. We are truly blessed to be a part of this incredible MASS family!


Marty is the smartest, most innovative coaching, leader, and entrepreneur I've ever had the honor of working with. His ideas have yielded me hundreds of thousands of new revenue yearly. It is critical that you take every chance you can to work with Marty whether it be his seminars or coaching. I continue to work with him and am thankful for his unending insights and support.


We had the biggest revenue in 10 years of MFAA operations during the slowest summer month for our industry. Words cannot express how extremely grateful we are to be part of the MASS Program. I couldn’t fit in one page all the improvements that MASS has made not only for my school but also for me as a person. Marty is a business genius, and I wish I had a coach like him 10 years ago.


We have only been with MASS for a short time, but have already experienced a tremendous amount of growth, and I've seen improved efficiency in our studios. I have been impressed from the beginning with the straight-forward approach that Marty gives in his calls. It also can't go without saying how helpful Alexis is. She responds to every question without hesitation, and she is very detailed in her delivery of answering questions. Overall, I have been pleased and impressed with my involvement with MASS.


Some awesome news to report: Enrollment sits at 490 which is 118 more than we had at this time last year. We enrolled 70 new students during the month of January! Our income is up 25% over January of 2018! Seeing MASSive success with the MASS program. Thanks, Marty Fort!


I’m a new guy... just a little over a month into MASS now. I attended the MASS conference and since I’ve been back from the conference (best time and money investment I’ve made in a long, long time) I’ve been dedicated to implementing the system and best practices I picked up from other attendees.

Thank you to Marty and the staff and everyone who took the time at the conference to listen to my story or share helpful insights with me. I am truly inspired by this community and look forward to collaborating with you.


I started as a reluctant Mass member - was a gold member for a year without really doing much with it. After all, I’d had my studio since 2005. Could this Marty guy really know more than me? Well...in 2016 we grossed 86K. 2017 (only going full MASS in September of that year) saw an increase to 127K. Closed the books on 2018 grossing 281K!

As many say, MASS works! Its methods, and maybe even more importantly, its people are what helped me have this killer year. Forever grateful!


Marty Fort and his Music Academy Success community and tools have helped hundreds of schools and academy's like yours improve their marketing and advertising efforts. Marty is an avid student of direct response, he's an owner of an academy that makes him uniquely qualified to help you transform your business.

In today's marketplace there are many charlatans who study a course and make big promises to improve your business, even before they have business success. Marty knows how to run a business and he knows how to market. If you're looking for SPEED to improve your music academy, you'll be in good hands with Marty and his team.


In every Industry and niche business there is ONE person who emerges as the "go-to" for expertise. Marty Fort is that person in the Music School Industry. What he has accomplished at his own school is extraordinary and is a model of success for every other school in the world.


MASS gives you the tools and techniques along with proven concepts and strategies that cover every aspect of operating and marketing a successful music studio. Our enrollment has increased by 175% and our income has increased over 300% in the first year of MASS. Joining the MASS team is the best business decision I have ever made. Marty’s personal attention and guidance are first class! Thank you, Marty!


This is the first summer ever that I am not freaking out because of summer dropouts! For every student taking a break, I am quickly replacing them with students I have gained through MASS style marketing. And boy does it feel good!


MASS has changed the way we think about running our business and has had a direct result in increasing our revenues and net profit over the past 2 years. The more MASS principles we apply, the more money we make... It’s that simple. Marty makes sure we get a constant feed of new and relevant information through our regular one-to-one phone and group calls, emails and members-only forum. We have loved the new friendships we have made at conferences - Like-minded, small business owners with a passion for music and the arts. We share so many wonderful & funny stories along with great and innovative ideas... it is GREAT!

Thank you, Marty and the MASS system for keeping us motivated and ahead of the curve when it comes to running our music academy.


I am excited to report that less than a month after becoming a diamond member, we have a record-breaking number of new students thus far in May (26 so far), over 100 FB page likes in 2 weeks, and more enthusiasm in our business from teachers and students alike.

Thank you, Marty and all other members for your support. I truly believe we will reach our potential in 12-18 months. I’m exhausted but thrilled to see the growth and excitement!


Marty gave me clear, simple guidelines to make my studio as successful and profitable as I want it to be. I have appreciated the knowledge that Marty’s time-tested, outside-the-box advice is accessible anytime I have questions or concerns via the membership site. Marty is encouraging and inspirational; he gives you the information and tools you need to make your studio into your dream business.

I would definitely recommend Music Academy Success to anyone in the music education business... and I feel the clear, concise, business strategies would benefit professionals in many other industries as well. Thanks for everything, Marty!


MASS's sequential system of marketing from the inside out has completely revolutionized how we acquire new students. Easy-to-follow lists and understanding the power of student retention are essential for every music school who wants to reach their ultimate capacity. I HIGHLY recommend.


So proud to announce I have added 115 new students this January, surpassing my personal goal of 50. In one of the most personally challenging months of my life, I woke up and decided to put everything I have into growing the school for 30 days. I have grown the ballet school from zero to 250 students in less than 2 years, and our music side is 300 now putting us over 500 total in under 3 years. It all started with a now coffee-stained MASS blue-book, and I stand today giving complete credit to the system, the mentors and Marty.


I have been teaching guitar from my private studio for over 25 years. About 7 years ago I decided I was going to set a goal of having 25 hours worth of private students (about 45 students). But over the years I simply could not reach that goal, typically having roughly around 30 to 37 students. Marty Fort taught me for the first time to think like a businessman. MASS gave me principles and ideas that are extremely effective and have changed my whole attitude towards building my business. I guarantee that if you join MASS and apply its principals your business will soar.


I am excited to announce Fall River Arts Academy has set a record for our largest enrollment month yet! December’s numbers are in! 40 enrollments, 16 drops, that’s a gain of 24. When Andrea was at the office staff conference just over a month ago we had 197 active students, right now we’re at 244. Thanks to the direction and motivation you all have given me I now have the ability to do some MASS kicking. 300 here we come!


New record for the month of March. 41 new sign-ups with 465 total enrollments. Aiming to 500 by May. With the price increase in March and significant drops due to price increase we still gained +10 students in March! This is our 4th price increase since we joined MASS. I used to panic over the price increase. Now I am loving it, it is actually FUN. Thank you, Marty, for the encouragement and support. Here is to MASS and all the wonderful MASS people!


Studio space is full on Monday through Thursdays. In March of 2018 when I joined MASS we had 90 students, now, 15 months later we have 196. We have no place to expand here as far as studios go. We plan to accelerate our growth this year with more experience at retention and marketing!


First of all, I am extremely grateful that Marty decided to come up with the MASS system and created such a tight community/family! We implemented a lot of systems that allow me to hardly ever be at the school anymore and focus on other projects. I could not be happier with the MASS System and moreover with the MASS Family! Thank you all for being so great and sharing your success secrets!


Discovering MASS has been one of the most exiting experiences for me! Having started efforts towards building a music academy about a year prior to finding MASS, i got a taste of how long a journey of trial and error might take. But after becoming a MASS member I became much more confident in the success of Chevy Chase Arts Academy, and I know that as long as I follow specific steps provided by the program and use my creativity, it's just a matter of time.


I just finished my January numbers, and I think we may be looking at our strongest year yet. Across all programs, we had 137 adds, 52 drops, for a net gain of 85 students in January. And heck, on Saturday, we enrolled 13 new students in spite of the phones and the internet being down all day (thank you Comcast) by using paper and pens, having Comcast forward calls to my cell, + turning our cell phones into hotspots so we could get on the internet to check open spots. So Feb is off and running too! Thanks, MASS!!!


I highly recommend Marty Fort as a speaker and panelist! Marty served as a speaker on the “Entrepreneurial Artists” panel at the South Carolina Arts Commission’s Artist as Entrepreneur Institute. He was at once knowledgeable, realistic and remarkably encouraging. Marty has a clear grasp of the processes and values that have led to his professional success. His willingness to share his experience in a friendly, supportive manner has been incredibly valuable to our students!


My 12-year-old son enjoys cooking. He’s 12, and really enjoys doing things for himself. But yesterday he spilled a boiling pot of noodles for pasta salad he was making on his belly and got 2nd-degree burns. He’ll be ok, and it will heal. Why am I telling you this? Because not 1 thought has been towards my business for 24 hours.

I’ve been able to devote the entirety of my concentration on my son and my family (3 kids). My staff runs the show whether I’m available or not. I work from home these days and they have been well trained. The principles learned in this program enabled my businesss to grow to this point.


Marty’s presentation to the undergraduates was excellent! In his talk, he exposes the underlying mechanics of what’s needed to build a successful career in music. Once one has the requisite technical and artistic skills, knowledge of the extra-musical framework that allows a career to develop can offer a dimension to music study that is often neglected. Students who ignore this put their future in peril!


I am so thrilled with my purchase of MASS for my private piano business, LV Music Academy in New York City. In just the first few days, I have gotten more helpful information and practical tips than I have from any other music business program I have ever taken.

I have gotten so many fresh creative ideas for student retention and growing my clients. I cannot thank you enough and am so looking forward to continuing to learn through MASS and to continue to see all of the many benefits it has for my students and my business.


I joined and the positive changes, improvements, and growth I’ve experienced have already been worth more than the initial investment. My school is now on page ONE of Google in a very competitive market. Joining MASS has given me a sense of having control over my business again. For increased profits, actually enjoying being a business owner, and getting the return you deserve from your efforts, joining MASS will be your best investment too.


Well, I had my doubts, but you have given me information that I can use that I wasn’t getting elsewhere or finding on my own. It really only takes one good idea that you can implement to pay for the cost of the program and I found several things that I could put in place right off the bat.


Oh my goodness! Just today our Facebook post has garnered 40 calls, emails, and Facebook requests for info on back to school special and new singing groups. I can barely keep up with the responses! We’re not used to this! Thanks, Marty for making me believe we could do this!


We are excited to announce that after signing up 10 new students on Monday we have broken the 300 mark for a total today of 304. We were at 263 on the 1’st of June. Thank you, Marty and all my Mass family for your support.


I am SO HAPPY to announce that as of Thursday my Academy hit 100 students! I’ve got my recitals booked, all events in place, interviews, and new teachers hired and on stand by. I just got a personal assistant to help me, my school is going to be featured on Philadelphia Fox News this coming Monday (students' performance and short interview), AND I just booked a hotel and airfare for the MASS Conference! I did it - I beat my temporary weakness and getting stronger with each little step forward! thanks for reading it!


I’m excited to say we exceeded our April goal and had 23 registrations that brought us to 156 - 4 over our anticipated monthly goal!! Yippy! We’ve beaten our goals every month so far this year! Registrations have stayed in the 20’s each month - never happened this consistently before. All those systems, SEO, Google Ads, playing in the Ponds... On our way to 200!


One of the universal problems in the private music teaching business is year-round student retention – this especially frustrated us every Summer! Up until this year, every summer we would always shy away from marketing and just expect a huge loss.

This year after following Marty’s approach and detailed lesson plans for running a successful “year-round” school of music, our summer gross profit increased by $31,675.87 – up 14.8% from last June-August. Whether you have a large school with hundreds of students or are an independent teacher – these methods work and have been invaluable to us. Thanks, Marty!


I wanted to share some success that we’ve been having at Santa Teresa Academy of Music and Dance with Facebook. Facebook has always delivered for us on the dance end of things, but our frustration had always been getting new music students. We’d discussed this with Marty on our Diamond calls and he was kind enough to go into our Facebook Ad Manager and create a new, customized audience!

Since then, we’ve started to see better results: 18 music students from Facebook this year. Facebook works, and when it works well, it’s a pond that's hard to beat. Thanks, Marty!


I’m going over my January 2019 numbers and I am ecstatic! We enrolled 77 students and only lost 21. Definitely, a record for TFAA on both enroll and withdrawals for January. We were hoping to crack 500 students, but we actually reached 550. I had to triple check the numbers as I couldn’t believe my eyes.

If I had to attribute to one thing, I would say it is me, staying focused on the goals, focused on the big picture, and taking action to make it happen. I definitely have the stuff to work and improve upon. I just want to keep growing and stay on top in my area. Thank you MASS for giving me the tools to succeed. And thank you to all of you for helping me to see “Yes It is possible to achieve MASSIVE growth”!


We are so excited! There is so much happening at Rick’s Music World! We registered 33 new students in the first 10 days of the month. We hit a new goal of over 530 students. The students are being set up with automatic monthly payments. We are just about to launch our new website. The phones are ringing off the hook, and our lesson rates are going up as of 2/01/19! No sleep for us! Thank you, Marty and everyone for your ongoing support.


I have seen some amazing numbers from MASS members over the years. Sometimes it has been intimidating but always more inspiring. I wanted to share my numbers as well for all to see. We averaged 34K per month in 2018 breaking 400K for the year! Up to 105K over 2016. Thanks, MASS family for all the support.


24 New Students! Beat 2017 February numbers and Feb- ruary isn’t over. Adding additional hours to surpass our current student count (and Academy capacity) of 241.

By adding additional weekend hours our new capacity goal is 300. 300 students here we come! Small numbers to many MASS Owners, however, we only have 4 rooms. Looking for new location so we can join the 500+ MASS Club this year!


At the beginning of December, my studio had reached a low point. 53 students and was not sure how we were going to pay the instructors for the month. My wife and I decided to run the front desk ourselves eliminating our front desk staff.

We are now up to 67 students about to be 71 with this weekend's prospective students. 14 adds and only 3 drops. 2 of which will be returning in March, and had to suspend their account for financial reasons! Here’s to 80 in February which is the highest amount this school has EVER seen!


The MASS system, materials, ongoing coaching, and active membership is worth its weight in gold - literally. Not only has it helped me avoid costly mistakes, but it’s also saved me time, confusion, and frustration. I’m learning to be a successful and happy business owner as well as a teacher and musician. After one year I’m excited to attend my first live conference where I’ll have the pleasure of thanking Marty and other MASS members personally who have helped me finally take my studio to a whole new level.

The bottom line is that Marty’s MASS program delivers. If you are serious about having a less stressful and more profitable music studio, academy or school you can’t afford NOT to join.


Music Academy Success System is an organization that exists for the benefit of private music school's success. The promises made are the promises kept and I don't take that quality lightly. To be able to deliver what's promised has been invaluable and it is what keeps us hooked. Seeing Marty Fort's own schools success means that he not only walks the walk, speaks from experience, is willing to try approaches that will help to continue your own school grow, and grow beyond what you would expect.


This is BIG! KAA broke 300 enrollments in 2017! We enrolled 9 students in December that brought us to 302! Looking back over 2017 from Jan 1, 2017-Dec 31 2017, we enrolled 301 new students!!... 301 New Students in 12 months! We had 114 drops during that time with a net of 187. We started the year with 115 and ended at 302! To me this is MASSive!


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